When we collaborated with Don Amero on the Bridge the Gap campaign, our goal was to sell 50 of our Hyde Knit Beanies and donate 50 warm toques to people in need with the partnership of the Main Street Project! With the community's help - WE DID IT!
But we couldn't stop there. We learned that the Main Street has been overloaded with their workload during this pandemic and they inspired us to keep on pushing. So we decided to order 100 MORE of our Hyde Knit Beanies. This time $5 from each toque sold will support Main Street Project and all the meaningful work they are doing in the community. Right now with this global pandemic, creating awareness of social economic inequalities is even more important. We can't thank organizations like Main Street Project enough for the sacrifice of their staff and the impact during these times.
In honour of the campaign extension we have welcomed three new colours to the family: Yellow Gold, Oatmeal, Kelly Green. We once again partnered with local company Earth and Hide for his wonderful leather craftsmanship.